In retail home furnishings, understanding and optimizing your conversion rate is akin to finding the secret sauce that can significantly elevate your furniture store’s performance. The conversion rate, a critical metric for any retail business, measures the percentage of visitors to your store (or website) who make a purchase. This
Sales
Home furnishings retailers constantly adapt to new and innovative ways of transacting with customers. With the pandemic pushing consumers towards online shopping, many retailers have faced challenges when collecting payments from customers who purchase home furnishing products, and navigating the world of virtual payments can be overwhelming. In this blog
Home furnishings retailers must create strategies for driving traffic to their physical stores as a critical component of their overall business strategy. While online shopping is gaining popularity, many customers still prefer to see and touch products in person before purchasing. In this blog post, we’ll explore ways home furnishings
Are stores still important? The resounding answer is yes, but they are more effective when supported with in-store and online digital experiences. Buying furniture has evolved into a multifaceted experience that seamlessly integrates digital and physical elements. The recently released 3D Cloud Furniture Shopping Trends Study 2024 delves into these
In an era where technology shapes every aspect of business, furniture store owners are poised at a unique intersection of traditional retail and digital innovation. The key to thriving in this landscape lies in embracing technological advancements. This blog aims to explore the importance of integrating technology into the sales
So, here’s a question, True or False, from YOUR experience and perspective in either Direct Sales or Managing the Selling Process: “Successfully executing a selling process CONSISTENTLY is very challenging for me.” If your answer is TRUE, you are not alone! There are so many sales professionals who struggle to
The formula is fairly easy when considering strategies to increase sales in the retail furniture store environment. Sales = Customer Visits x Close Ratio x Average Sale. Increase your close ratio and average sales, and overall sales naturally increase. The easiest way to increase close ratio and average sales is
Modern consumers want clarity before they make a purchase. However, this clarity is often elusive when shopping online. Many e-commerce websites continue to present static and incomplete product imagery, leaving gaps and making it challenging for customers to fully understand what they are buying before making a decision. When customers
eCommerce has become essential for home furnishing businesses to reach and engage with customers. However, despite the convenience and accessibility of online shopping for customers and retailers, eCommerce cart abandonment is a significant challenge. Online shopping carts’ average cart abandonment rate is a whopping 70%, signaling a need for
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Social media platforms have become pivotal for retailers to reach their target audience and drive engagement. Among these platforms, Pinterest
The home furnishings industry is known for its diverse product range, intricate supply chains, and fluctuating consumer demands. Due to
The American Home Furnishings Hall of Fame Foundation, Inc., has announced the prestigious 2024 Paul Broyhill Future Leaders Award recipients.
The team at RC Willey thought the best way to honor their president, Jeff Child, and host the awarding of
Times are changing, and retail is no exception. In a world where innovation is becoming not just a desire but
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